Charity Umbrella

We believe in giving back to the community


Each month, the company selects a charity or charities to support with an in-store fundraiser called the “Charity Umbrella”. Our customers can help support the charity by making a donation in the umbrellas hanging over the check out counters.

2016 Charities We Are Proud to Support:

Local Foods Connection

Iowa City Hospice

Hospice of Mercy

Hospice Home of Johnson County

Girls on the Run

East Central Iowa Autism Society

Cystic Fibrosis Foundation

East Central Iowa Alzheimer’s Association

Homeless Children’s Trust

Eastern Iowa Miles for Myeloma

Hemophilia of Iowa, INC

Make a Wish Iowa

Samaritan’s Purse

Environmental Advocates

Trees Forever

2015 Charities We Have Been Proud to Support:

UAY/Iowa Recycling Center

Jacobson Youth Entrepreneur Camp

Iowa City Jazz Fest

Iowa Ladies Football Academy

Canine Companions

Project Hope

Iowa Kids Sight

Access 2 Independence

Neighborhood Transport

Samaritan’s Purse

Families Helping Families

Dogs Forever

Brain Injury Alliance Crisis Center

Fan Program

Safe Have

Veterans Liberty Center



Here are the stories of some of our past charity umbrella efforts

Eastern Iowa Miles for Myeloma (9/29/2016) - EIMM is so grateful to have been the August recipient of your Charity Umbrella Program!  Thanks to you and your customers, there will one day be less…
HACAP Homeless Children’s Trust (7/15/2016) - Thank you for your generous contribution you have given to the Hawkeye Area Community Action Program, Inc.’s Homeless Children’s Trust.  Your support is vital to HACAP’s ability…
Cystic Fibrosis Foundation – Iowa Chapter (7/8/2016) - Thank you for holding a fundraiser for the Cystic Fibrosis Foundation – Iowa Chapter throughout the month of May!  The amount that you all raised for the…
Hospice of Mercy (4/16/2016) - Thank you for selecting Hospice of Mercy for your February charity gifting.  This generous gift of $400.00 is very much appreciated.   Through Hospice of Mercy and…
Hospice Home of Johnson County (4/1/2016) - Your compassionate donation of $2,000 from the “Charity Umbrella” fundraising weekend brings us another step closer to meeting an identified community need by providing an alternative residential…
Iowa City Hospice (4/1/2016) - On behalf of the Iowa City Hospice staff and volunteers, thank you for designating us as the Charity of the Month for February 2016.  Your generous gift…
Families Helping Families (1/15/2016) - On behalf of Families Helping Families of Iowa, I would like to thank you for your generous donation of $1,000.  Because of you and through the generosity…
NTS – Neighborhood Transportation Service (12/18/2015) - The Neighborhood Transportation Service (NTS) program is so grateful for the check of $500.  It comes at a good time as we presently have people on a…
Project Hope (12/14/2015) - Thank you very much for the gift to Project Hope.  This program is one of our gems and your gift of $1,500 means a great deal to…
Iowa KidSight (12/14/2015) - On behalf of the Iowa Lions Clubs and Iowa KidSight at the University of Iowa Hospitals and Clinics, I would like to thank you for your support…